Categorie archief: Big Data: Introduction

Background information on Big Data

What is Big Data?

Big data refers to the vast amounts of consumer and business data which can be captured through:

  • Mobile devices (Tablets, Smartphones e.g.)
  • Internet (website, e-commerce, Search-engines, mobile websites, apps)
  • Cloud computing
  • Social Media and social data (Online profiles (e.g.,Facebook, datingsites, Youtube, LinkedIn), Twitter, YouTube, LinkedIn, Google+)
  • Customer loyalty programms

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